Post by samuelbapary3 on Jan 15, 2024 1:20:36 GMT -5
"The Voice" returns to Antena 3 with more power than ever. The most watched talent show of last year returns to prime time today. Presented by Eva González, 'The Voice' starts a new course in which the coaches will try to find the most powerful voices in the country who are looking to start a musical career. 'La Voz' in Spain continues to be renewed. The new edition of Antena 3 will have a new phase: 'El Regreso', an innovative digital format that comes from the Grupo Catalana Occidente . It will have Miriam Rodríguez as the fifth coach and will have the objective of giving a second chance to contestants discarded by the coaches on set in the different phases of the program. After each 'La Voz' gala on Antena 3, a new installment of 'El Regreso' will be available on ATRESplayer . On the Atresmedia platform, viewers will be able to discover how Miriam Rodríguez works with the talents before her duel, her opinions and her decisions, which will directly affect the deliveries of the original format. '
El Regreso' will consist of 10 chapters of 15 minutes each and can also be followed on the 'La Voz' website, as well as on the program's social media profiles. Miriam Rodríguez , who was already Pablo López's advisor Decision Maker Email List in the last edition, returns to the program as the fifth coach to be in charge of deciding who gets that second chance. She will form her own team of 12 candidates, giving a second option to some voices that, otherwise, would have been left without a place. The voice The talents chosen to have this new opportunity will face each other during the 'Blind Auditions', 'Assaults' and 'Battles' phases. At the end of all these confrontations there will only be two contestants left, who will duel to get a single place that will take them directly to the final stages of 'The Voice'. He will thus become a full-fledged contestant to win, being a fundamental phase for the evolution of the edition.
This content will have a presence on TV and digital . On television it will have 30” mentions starring Miriam Rodríguez, who will invite you to follow the program on the program's website, and also with overlays and previews. Digitally it will also have 20 mentions, with a “call to action” inviting you to view the program. There will also be an adhoc section on the program's website called “confidence”, and a raffle for tickets to attend the program on TV. The action is completed with the support of social networks and the use of the Instastories format. The Catalana Oeste Group reaffirms its support for music through 'El Regreso' , a format that aligns with the values of the insurer as its objective is to restore confidence in those artists who were not selected in their first performance and give them a second chance under the claim “trust, like music, makes your life better.” Once again, Atresmedia Publicidad has remained faithful to its commitment as an exclusive advertising specialist that, committed to its role of offering effective advertising for its clients and always up to date with innovation, has been characterized since its inception by offering brands and agencies the campaign most suitable for each communication need, as well as the best commercial service.
El Regreso' will consist of 10 chapters of 15 minutes each and can also be followed on the 'La Voz' website, as well as on the program's social media profiles. Miriam Rodríguez , who was already Pablo López's advisor Decision Maker Email List in the last edition, returns to the program as the fifth coach to be in charge of deciding who gets that second chance. She will form her own team of 12 candidates, giving a second option to some voices that, otherwise, would have been left without a place. The voice The talents chosen to have this new opportunity will face each other during the 'Blind Auditions', 'Assaults' and 'Battles' phases. At the end of all these confrontations there will only be two contestants left, who will duel to get a single place that will take them directly to the final stages of 'The Voice'. He will thus become a full-fledged contestant to win, being a fundamental phase for the evolution of the edition.
This content will have a presence on TV and digital . On television it will have 30” mentions starring Miriam Rodríguez, who will invite you to follow the program on the program's website, and also with overlays and previews. Digitally it will also have 20 mentions, with a “call to action” inviting you to view the program. There will also be an adhoc section on the program's website called “confidence”, and a raffle for tickets to attend the program on TV. The action is completed with the support of social networks and the use of the Instastories format. The Catalana Oeste Group reaffirms its support for music through 'El Regreso' , a format that aligns with the values of the insurer as its objective is to restore confidence in those artists who were not selected in their first performance and give them a second chance under the claim “trust, like music, makes your life better.” Once again, Atresmedia Publicidad has remained faithful to its commitment as an exclusive advertising specialist that, committed to its role of offering effective advertising for its clients and always up to date with innovation, has been characterized since its inception by offering brands and agencies the campaign most suitable for each communication need, as well as the best commercial service.